rallify/ Impact and measurement
Beyond the numbers.
Understand the action.
A visit, a share and a verified post tell different stories. Rallify labels the evidence behind each measure so you can see what happened, what is estimated and what remains unknown.
Rallify in numbers
Live platform totals, updated every few minutes.
- Rallies launched
- 5
- Supporters reached
- 280
- Posters created
- 146
- Shares
- 131
- Estimated reach
- 6,550
- Verified participation
- 918
Estimated reach is share actions × 50. Verified participation adds up posters, shares, unique visitors, registrations, photo uploads, referral conversions and downloads. Demo campaigns are excluded.
| Metric | Evidence | What it means |
|---|---|---|
| Estimated reach | Estimated | Share actions multiplied by an average audience per share (50 by default, set by Rallify). For example 10 shares = 500 estimated reach. An estimate, not counted impressions, and never a sum of follower counts. |
| Unique visitors | Measured | Distinct pseudonymous browser tokens that viewed the campaign page in the period. Not verified people. |
| Registrations | Confirmed | Update subscriptions confirmed through an emailed link. |
| Posters generated | Confirmed render | Completed poster renders reported by the generator. Failed attempts are excluded. |
| Share actions | Initiated | Times someone chose a platform or copy action after preparing a share. Not proof anything was published. |
| Verified participation | Recorded actions | The total of recorded participation actions: posters generated + share actions + unique visitors + confirmed registrations + photo uploads + referral conversions + downloads. |
| Reviewed posts | Verified | Distinct people whose submitted public post was reviewed and accepted for this campaign. |
| Referral conversions | Confirmed | Confirmed signups, first posters or votes attributed to a valid referral link (last non-direct referral within 7 days). |
| Image uploads | Recorded | Valid local photo selections in the generator. The photo itself is never uploaded or stored. |
| Downloads | Recorded | Poster downloads prepared. Not proof a file was saved or posted. |
| Votes | Recorded | Active Rallify discovery-support votes. Not a ballot, poll or count of verified people. |
| Objective progress | Calculated | The organiser's chosen measured count divided by their target. The bar stops at 100%; going over is shown as a number. |
The journey from reach to response.
- Exposure and reach (estimated: share actions × average audience per share)
- Link engagement (visits, QR opens)
- Registration (confirmed update signups)
- Poster generation
- Share intent
- Verified publication
- Public engagement (only from official APIs or documented review)
- Referral conversion
- Campaign outcome (documented by the organiser)
Referral attribution
A conversion is credited to the last referral link someone arrived through within 7 days. Visiting directly later does not overwrite it. Self-referrals and duplicates are excluded. Referral codes are random and never contain names or email addresses.
What we cannot see
We cannot see private accounts or WhatsApp, and device-based location is approximate. Where data is unavailable we say so rather than estimate it.